"SAN ANSELMO, Calif. (March 20) - Brian Maxwell, founder of the multimillion-dollar PowerBar empire and a former world-class marathon runner, has died of a heart attack, friends said. He was 51.
Maxwell collapsed Friday at a post office, and emergency personnel were unable to resuscitate him after workers called 911. He was taken to a local hospital where he was pronounced dead." -AOL News
Just like Dr. Atkins. Sweet sweet irony.
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